My favorite 10+1 songs these days.
"Best I Ever Had" (Drake) - the album "Thank Me Later" is one of this year's best.
"Good Night Good Morning" (Alexandra Burke) - the album "Overcome" is one of the best as well.
"Now Or Never" (the Roots feat. Phonte & Dice Raw) - Can't wait for the album "Wake Up" (John Legend with the Roots).
"Power" (Kanye West) - Can't wait for his new album.
"World Tour" (Wale feat. Jazmine Sullivan) - wanna go abroad!
"Number One" (R. Kelly feat. Keri Hilson) - Keri so sexy.
"No Plan B" (Manafest) - My adrenaline.
"As We Enter" (Nas & Damian "Jr. Gong" Marley) - so Africatique! and Nas rocks.
"Don't Let Me Fall" (B.o.B) - catchy but touching.
"Billionaire" (Travie McCoy feat. Bruno Mars) - somehow reminds me of California.
"Mr." (Kara) - This is a huge surprise to myself. An unimaginable song to be listed on my favorites. And so a bit embarrassing confession. But, can't help it. I like the song anyways (and those pretty girls :)). Well, I still have some pride, though. Haven't downloaded the song yet!!
9/18/2010
9/17/2010
"Bitter Sweet Poetry" (by Kanye West)
Starbucks Japan seems to provide some sweet treats for its customers lately.
It has been offering a "One More Coffee" campaign this year. Thanks to the campaign, any customer, who purchases a cup of drip coffee, is able to get one more cup with only JPY100 (a tall cup usually costs JPY340) at any other Starbucks store on the very same day. Initially the campaign was supposed to be only temporary from January 14 through April 13. Yet, the gourmet coffee company has extended the term, and now decided it for an infinite time period.
Last year the specialty coffee company also offerred a JPY50 discount for any customer who brings one's tumbler. It was a big deal since the stores normally discounts JPY20.
They are indeed sweet treats. Thanks, Starbucks. I really appreciate it. (Forget all those stupid, imaginable marketing strategies by the coffee store!) With Starbucks VIA, the company's new product, its financial performances have beated markets' estimate, and perhaps help introduce such discount campaigns.
Still, there're some bitter aspects for frequent Starbucks goers.
First, we won't forget that the coffee shop raised the drink prices by JPY20 or so years ago. Second, keeping the prices are not enough given a decade-long deflation in Japan. Last but not least, imported coffee beans should be cheaper in terms of strong Japanese Yen these days.
Starbucks' multi-year, private contracts with coffee bean suppliers might prevent further actions from lowering the retail prices. Reportedly the company often pays double the commodity price. Definitely, Starbucks Japan also needs money for its CAPEX. It plans to open 80 new drive-thru stores this year in Japan.
With all those facts and assumptions in mind, I can't simply welcome the infinite One More Coffee campaign. And my coffee tastes bitter. Not sweet. It's not that I pour neither syrup nor sugar in my drip coffee, by the way!! :P
It has been offering a "One More Coffee" campaign this year. Thanks to the campaign, any customer, who purchases a cup of drip coffee, is able to get one more cup with only JPY100 (a tall cup usually costs JPY340) at any other Starbucks store on the very same day. Initially the campaign was supposed to be only temporary from January 14 through April 13. Yet, the gourmet coffee company has extended the term, and now decided it for an infinite time period.
Last year the specialty coffee company also offerred a JPY50 discount for any customer who brings one's tumbler. It was a big deal since the stores normally discounts JPY20.
They are indeed sweet treats. Thanks, Starbucks. I really appreciate it. (Forget all those stupid, imaginable marketing strategies by the coffee store!) With Starbucks VIA, the company's new product, its financial performances have beated markets' estimate, and perhaps help introduce such discount campaigns.
Still, there're some bitter aspects for frequent Starbucks goers.
First, we won't forget that the coffee shop raised the drink prices by JPY20 or so years ago. Second, keeping the prices are not enough given a decade-long deflation in Japan. Last but not least, imported coffee beans should be cheaper in terms of strong Japanese Yen these days.
Starbucks' multi-year, private contracts with coffee bean suppliers might prevent further actions from lowering the retail prices. Reportedly the company often pays double the commodity price. Definitely, Starbucks Japan also needs money for its CAPEX. It plans to open 80 new drive-thru stores this year in Japan.
With all those facts and assumptions in mind, I can't simply welcome the infinite One More Coffee campaign. And my coffee tastes bitter. Not sweet. It's not that I pour neither syrup nor sugar in my drip coffee, by the way!! :P
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